These are exciting times. Here’s why you need to get with them…
I’m not quite the Internet Generation. I picked it up later in life, but “kids these days” grew up with it…in fact, from birth as you read this! I don’t have to convince you that these truly are exciting times, and primarily because of technology.
E-commerce did not power this dramatic shift. It was entertainment, boredom, social niches, bar bets and…whether you like to acknowledge it or not…”adult” entertainment had perhaps the biggest part in it. (A theory I was once studied as suggested reading during my early internet career in the 90’s at Intel Corp…for more I suggest the next title on my reading list The Erotic Engine: How Pornography has Powered Mass Communication, from Gutenberg to Google.)
But e-commerce is now a powerful force on the internet. What it once began with a toe-test, then a foothold, is now fully in its domain. As I drive down the street, I make a mental note to research something or other when I get home. As I walk down the aisles, I check prices…when possible, scanning those tiny barcodes with my iPhone (and sometimes receiving an immediate discount, other times not).
But you know what I rarely do? What’s my point? I hardly ever get to the second page of results.
Being “on the internet” isn’t enough, folks. You need to be found, and found quickly. Go ahead and open a new browser window, and I’ll wait. How long does it take you to find your business, without using your company name in the search? The competition only gets harder from here, and I can help. Contact me today and, I give you my promise, what it will cost you now is the safest and soundest investment in your business that you’ll ever make.
Now, let’s get you found!